Lazuka to join VAR Panel on the Future of Outsourcing Content at #Inbound12
The countdown has begun.
Inbound, also known as “the world’s largest gathering of inbound marketers,” is fast approaching. The HubSpot hosted production will take place on Aug. 27- 29 at the Hynes Convention Center in Boston.
On Wednesday, Aug. 29, Zerys founder and president Steve Lazuka will participate in a VAR panel alongside Rachna Agarwalla, Business Development Manager at Boston.com and Adam Japko, President of DigitalSherpa.
This panel, The Future of Outsourcing Content & Campaigns, will discuss how to efficiently outsource a team of writers, while simultaneously measuring campaign success. These three industry experts will also touch on related inbound marketing trends.
The Future of Outsourcing Content & Campaigns
Event: Wednesday, Aug. 29
Date: 2:45- 3:30 p.m.
Location: Hynes 306
Following more than ten years in the content marketing business, Lazuka looks forward to sharing his industry expertise, while concurrently learning from other marketing and PR professionals.
“With outsourcing, agencies and marketers can drastically alter their client services,” Lazuka said. “I’m excited to join this panel to help others discover the power of outsourcing, and maybe even, transform their businesses.”
Lazuka adds, “Inbound, in general, offers the opportunity to truly become immersed in the marketing field, learn from others, make connections and keep up with the digital age of marketing. Staying relevant can be a challenge, but events like these make it easier.”
Other featured speakers at Inbound include bestselling author David Meerman Scott, HubSpot co-founders Brian Halligan and Dharmesh Shah, SEOMoz CEO Rand Fishkin and more industry leaders.
Visit the schedule for the full run-down of events.
Tickets: For ticket options, visit http://www.inboundconference.com/agenda/ticket-options/ To register and purchase tickets, please visit http://inbound2012.eventbrite.com/
A product of Interact Media, Zerys Content Marketplace is a powerful project management tool and writer marketplace, offering businesses and agencies a simple and affordable way to get quality, custom content. For more information, visit www.zerys.com.
About Interact Media
Backed by more than 10 years of content marketing experience, Interact Media develops innovative software solutions for the content marketing industry. With a keen understanding of the needs of freelance writers, corporate marketers, small business owners and agencies alike, Interact Media translates content marketing needs to effective solutions that enable these audiences implement strategies and drive results. Interact Media is developer of the Zerys Content Marketplace, Zerys for Agencies and YoExpert. For more information, visit www.interactmedia.com.