Complete Article Marketing Guide- The Secrets of SE Supremacy
Posted by Beth Hrusch on Mon, Dec 21, 2009
A guide should lead you through the proper steps right? First, let's make sure you're ready to be led: This is a complete article marketing guide with no hype, no nonsense - only the information you need - soup to nuts in about 300 words.
Is article marketing cool? Of course! Time and again it has proved to be an excellent way to guide potential customers and information junkies to your sterling, wondrous, beneficial facts or figures that will leave them panting for more.
But complete article marketing has rules. If you don't follow them then all your hard, brain-busting research and prose will be for naught.
A. Learn what people search for. Article marketing must be researched to give you guidance on what people are using as keywords. Get that wrong and you're left at the starting line.
B. Use those keywords sparingly. We've all seen web writing that stuffs a bunch of keyword nonsense just because people search for them - in complete article marketing you've got to have a soft touch so people can read it while nodding their heads in agreement.
C. Live and write well, grasshopper! Keep your head in the game with sleep, not too many beers, and remember that good writing is a joy.
D. If you can't or don't want to write then hire someone - there are lots of really good writers hungry to ply their trade.
E. Here's the biggie - complete article writing (see that "C" word?) requires that the article be distributed throughout cyberspace to relevant, quality blogs, forums, and article directories that will link back to you.
Oh dear, did I forget to tell you that you must give those sites and pages a way to link back to you? Use anchor text that embeds your hyperlink, but only do it once or twice.